Smart Water Packaging

Designing a packaging ecosystem for Moen's connected products.

Brand
Fortune Brands
/ Moen
Project Type
Brand
My Role
Sr. Graphic Designer
Team
Brand Director
Commercialization Lead
Year Launched
2024

Problem

Moen's existing packaging system does not appeal to the smart consumer audience.

Solution

Create an omni-channel packaging system for Moen's smart home products that differentiates from standard mechanical products while looking like a "smart" product.

My Impact

  • IHAF Bronze Design Award: Product Packaging
  • 16 packaging SKUS (products and accessories)
  • Multi-language versions sold across North America
  • Lowe's and The Home Depot retail placement

Template

Documenting the template to create packaging consistencies for future smart product expansion.